Aug 23, 2022

Grocery Ecommerce Veteran Terry King Joins Rosie as VP of Sales

Rosie grows independent grocery focused team with experienced e-commerce leader

Ithaca, NY (August 23, 2022) – Rosie today announced that Terry King has joined Rosie as VP of Sales focusing on growth of the industry leading turn-key grocery e-commerce platform, reporting to chief revenue officer Merrick Rosner. In this role, King will focus on multi-store independent grocers and strategic wholesaler partnerships.

“Terry’s engagement with and passion for independently owned local grocers is evident in his words, actions, and attitude,” shared Rosner. “He has helped thousands of retailers in multiple countries bring their storefronts to life online. As Rosie continues to quickly expand and assemble the strongest team in grocery e-commerce, industry leaders like Terry will empower more independent retailers to come online with Rosie.”

Prior to joining Rosie, King worked for over 6 years at other e-commerce software companies in the grocery space in sales and business development leadership roles. His work extended to onsite engagement, onboarding support, and training participation to make sure of a clear path to success for online shopping. “I love the engagement of the independent grocers. They are a cornerstone of their communities and have experienced prodigious change over the last decade. I find my work with them to be personally rewarding,” shared King.

“Rosie’s ability to get stores live fast; support them directly in managing and marketing their online service; and provide 7 day a week phone, chat, and email support are clear differentiators in the space,” King continued, “It’s thrilling to see the Rosie team bringing great mobile friendly and merchandising forward tech to their clients. For independent grocers, e-commerce is an essential digital extension of their brick and mortar. And I look forward to serving them while representing a firm that is committed to their future.”

Nearly 300 retailers, representing close to a thousand stores, have selected Rosie as their trusted e-commerce partner and mobile platform. King, along with the recent industry hires of Rosner, Lori Brown, Bethany Matthews, and Misty Day, will help Rosie continue to expand and demonstrate the unique value of Rosie to independent retailers across the country.

In early 2021, Rosie completed a $10 million round of Series A funding, enabling the team to introduce new tools to enhance the shopper and retailer experience, launch new products to provide a seamless omnichannel journey for shoppers at home, in-store, or on-the-go, further invest in monetization opportunities to increase retailer profitability, and recruit the best and brightest talent to accelerate product development and expansion across the independent grocery space.


About Rosie

Rosie is the most trusted, locally-focused e-commerce company, where shoppers can find and discover anything they might want to buy online from local stores. We partner with leading independent grocers and their wholesalers to provide a fully-customizable, branded e-commerce presence, delivery opportunities, omnichannel marketing and deep data services. 

Rosie serves as the preferred e-commerce partner to the nation’s leading wholesalers including Associated Food Stores (AFS), Associated Grocers, Inc (AGBR), Associated Wholesale Grocers (AWG), Bozzuto’s, C&S Wholesale Grocers, Piggly Wiggly Alabama Distributing Company, and URM Stores. 

Visit ​ to learn more about how to get started with e-commerce. For information about Rosie, visit Rosie. Follow us on LinkedIn, Facebook, Instagram, and Twitter.